I’m a branding and digital design consultant based in Perth, Western Australia. I go beyond just taking on projects and truly partner with my clients to produce powerful digital solutions; creating remarkable brands with longevity, character and originality.
Your branding is the visual identity of your business, helping you stand out in your market, attract the right people and position you for growth – and creating this takes more than just a designer, it requires a true brand partner.
I work with you to deliver more than just compelling designs. I’m passionate about ensuring your marketing success through pragmatic, insightful and creative design solutions, driven by a clear strategy and years of marketing expertise. You get a unique branding solution where, like an agency, I can create your full suite of design projects, across any platform, but unlike an agency, I don’t outsource and you’ll work personally with me from start to finish. I believe the best designs come from genuine relationships and a true understanding of the bigger picture for your business.
From start-up projects through to SME’s and larger businesses, I work with you to develop creative, brand-building ideas, using design as a strategic tool to get your business where you want it to be.
Working with Safy has provided us with valuable lessons on marketing and the importance of brand identity.
I’m a branding and digital design consultant based in Perth, Western Australia. I go beyond just taking on projects and truly partner with my clients to produce powerful digital solutions; creating remarkable brands with longevity, character and originality.
Your branding is the visual identity of your business, helping you stand out in your market, attract the right people and position you for growth – and creating this takes more than just a designer, it requires a true brand partner.
I work with you to deliver more than just compelling designs. I’m passionate about ensuring your marketing success through pragmatic, insightful and creative design solutions, driven by a clear strategy and years of marketing expertise. You get a unique branding solution where, like an agency, I can create your full suite of design needs, across any platform, but unlike an agency, I don’t outsource and you’ll work personally with me from start to finish. I believe the best designs come from genuine relationships and a true understanding of the bigger picture for your business.
From start-up projects through to SME’s and larger businesses, I work with you to develop creative, brand-building ideas, using design as a strategic tool to get your business where you want it to be.
I work with businesses from all industries, on projects of all sizes – here are just a few of my recent key design solutions.
The first of its kind, a faith-based protective behaviours storybook, entitled 'God gave Elizabeth Grace the Right to Feel Safe'. The project entailed full character illustration and book design. The 40 page learning resource was printed for all Western Australian Parishioners and also available as free e-book for public use.
Branding, logo design, print and customised website design for one of Australia's leading construction modelling companies. A key contractor on the Matagarup Bridge project at Optus Stadium, Multiplan's branding strategy was to create a message of technicality, stability, refinement & corporate appeal, laying the foundations for their short and long-term business strategies.
Branding development, website design and marketing support for Quattro Project Engineering in Perth, Western Australia. Latest key project included the product branding for Quattro 'Integrated'. An integrated underground and surface system for backfill mining sites. This project entailed the logo branding and supporting print literature, together with the management and layout of its 3D product movies.
Website design and development for WA child Protection Society. A content-rich site designed for maximum usability and reader practicality. Designed as a portal to display the organisations' child protection workshops, domestic violence training and an information hub for the latest legalities for child protection in Australia.
Branding, print and digital marketing support for one of Perth's leading health and fitness clubs. I have been working closely with Surge Fitness since 2012. Latest branding works include the new Surge 'Connect' and 'Balance' branding and media, sub-brands to represent their latest functional training and mind & body program, launched in early 2020/21.
Professional graphic design creating the visual foundations of successful brands; logo design, wordmark design and brand strategy, supported by corporate style guide design and delivered with creativity and technical experience.
Designed with strong visual consistency and positive user experience in mind, I create tailor-made, responsive websites, landing pages and animations that work across all devices and operating systems, from desk to mobile.
I produce bespoke print designs tailored to your brand’s marketing strategy. From a simple flyer or comprehensive brochure to a large format wall mural, I can turn your ideas into designs that will attract attention and drive brand awareness.
Signage is a valuable tool for brand awareness, but often you only have seconds to convey your message. From buildings to vehicles or events, I provide onsite consulting and a close analysis of your brand's message, so I can deliver creative, attention-grabbing signage solutions.
As your designer, I will listen, develop a clear, strategic plan of action, then work hand in hand with you to create the design solutions you need. You’ll quickly see that I genuinely care about being a key part of your success and I’ll be your dedicated brand partner for as long as you need my support to grow.
My job is to dive deep into your brand, listening to you so I understand what makes you unique, who you need to attract and where you want to take your business.
By understanding the bigger picture behind your immediate design requirements and applying my marketing expertise, I can deliver something that will help you take the next step towards your goals.
My business has my name because it is, and always will be, Safy Tashkandy who you are working with – from start to finish.
80% of my clients come through word-of-mouth which I credit to my ‘partner not supplier’ approach to business; building long-lasting relationships, delivering a consistently high standard of work, and being personally invested in every project and client I take on.
From high website functionality requirements to innovative printed collateral, I thrive on every new design challenge.
If you know the outcome you want, then, regardless of the complexity of your brief, I make the process of turning it into a simple design solution easy – ensuring a successful result.
Big or small, design is a key part of any business’s marketing strategy, so I provide scalable services that will help you continue to deliver the right message and results as you grow.
You can be sure that your brand will have a consistent, professional look and feel across every customer touchpoint – no matter where you start from.
"I have been working with Safy Tashkandy since January 2012 and our experience to date is nothing short of remarkable.
Pre working with Safy our business and branding was ordinary, but more importantly, lacked direction and identity. Working with Safy has provided us with some valuable lessons on marketing and the importance of brand identity. His creative mindset and genuine interest in ensuring Surge Fitness becomes a market leader, is the primary reason why our professional relationship has flourished. Safy is a pleasure to work with and a breath of fresh air. He is both reliable and personable and the team at Surge Fitness look forward to long and successful relationship moving forward".
"Quattro approached Safy Tashkandy in early 2017 to re-fresh the company branding and eventually upgrade our website".
"With great efficiency and a constant positive and enthusiastic approach, we were able to launch the new website in July this year and have had an influx of comments on the quality and aesthetic. I work directly with Safy on Quattro’s marketing and have found his creative ideas always incorporate the wants and needs of the company aim. Any chance I have to include Safy into our projects, I do without hesitation”.
"Safy is exceptional at what he does! From listening to your needs, to quality logo and web design he simply delivers".
"I knew it was important to work with someone that could see the longer term goal and also that would offer their professional opinion and experience to what I wanted to achieve, so finding Safy was like finding a gold mine.
During the course of our project very clear timelines were set and delivered upon by Safy and that made me feel very assured that I'd engaged a true professional in such an important project.
If you're looking for someone who listens with intent, genuinely cares about their customers and delivers quality work then I'd recommend wholeheartedly, you connect with Safy".
"Pool Controls has worked with Safy for over 4 years now and in that time we have overhauled every aspect of our marketing material – logo, brochures, product labels, signage – you name it, we’ve done it!
The process has been creative, considered and iterative and Safy has been a delight to work with. He’s a great listener and really “gets” our business and what we are trying to achieve. We’ve come a long way and we are looking forward to an even bigger and brighter future and Safy will be a key part of that".
